How can zero carbon electricity help you win more business in 2019?
…especially if there’s no premium for it?
Imagine powering your business with zero carbon, 100% renewable electricity at no extra cost. This may seem like a far-off aspiration but, the truth is, you can switch to this option today and reap all kinds of benefits.
In many people’s minds, the term renewable energy is associated with ‘doing the right thing’, but probably having to pay a premium to do so. Like so many things in life, from fair trade coffee to sustainable clothing, there’s a perception that being responsible often comes at an additional cost. But, when it comes to business electricity, this view no longer applies. The fact is, clean electricity is available today to UK businesses at no extra cost through Bryt Energy.
Raise your commercial profile
Switching to renewables isn’t just about being environmentally friendly. There are compelling business reasons to adopt a greener approach as well.
For example, through a 100% renewable supply, your business can report the carbon emissions associated with your electricity usage as zero. In doing this your business could gain additional benefits from a lowered carbon footprint when tendering for contracts where supply chain sustainability needs to be proven.
So in a situation where you pay no more for clean electricity, not only can renewables have a positive effect on your bottom line (when competitively priced against grid mix supply options), but this approach can also impact your top line by giving you a more positive proposition in the marketplace. Whether your focus is on supplying products and services to other businesses, or you have a more consumer-facing business, it makes real commercial sense to opt for cleaner electricity – and make a point of communicating your commitment to a wider audience.
Grasping the opportunities
Many of the world’s most successful and recognisable brands – such as Apple, Facebook, Ikea, Kellogg’s, Lego, M&S and BMW – have pledged to power their businesses on nothing but 100% renewable as part of the RE100 initiative. This trend is already filtering down into the mainstream business world, and smaller businesses are able to learn valuable and scalable lessons from these global pioneers. Read more on how the world's biggest brands are turning to renewables, here.
Change is in the air
Last year, renewables made up 33% of the UK's total electricity demand, sourced from other forms of generation, including Wind, Hydro and Solar.
So it’s easy to see that the nation is heading towards a greener approach to energy and businesses are playing an increasingly important role as both consumers and producers.
With companies like Bryt Energy supplying zero carbon, 100% renewable business electricity at no extra cost – and opening the door to greater energy security and a more forward-thinking and sustainable approach to energy – you have to ask why would you not go for the greener option?